That was then… This is NOW!

The past several posts have focused on philosophical approaches to our universe that we all share and in particular how New Media is evolving. How businesses, brands and individuals can adapt. Our world is forever changed (and continually changing) – how we view and live through the changes is critical to how we advance. As Ayn Rand stated, “Morality is the judgment to distinguish right and wrong, vision to see the truth, courage to act upon it, dedication to that which is good, integrity to stand by the good at any price.”

No matter what you believe or how many philosophies we study. I believe that my parents and grandparents taught me the value and romance of what really matters in life. I am very lucky for that! Feel the L-O-V-E . A few years ago, I wrote the following poem:

Memo To Society

My sweet society, I can’t comprehend you and your ways.
The years go by, trends forever changing, with formidable,
impressions you leave in our minds, innocent yet cruel at times,
manifesting each generation as cohorts of idiosyncratic identities.

What troubles you so? Is it the mass media showering your
vitality with an irresistible craving for lust and ferocity,
bringing an infinite quest for every conceivable desire, leaving
the need for willpower damaged as debris from an imploded building?

Where did you lose your innocence and romance? I’ve heard it was
seen in a time when my grandparents were young, singing seducing
sweet melodies to be enjoyed by all audible ears, gently whisking
worries to a place of happiness and family.

Society where are you going now? Love quickly turns to hate
in the absence of selflessness and respect, bringing us to a place
where children grow up too fast and parents can’t validate values
for living lavishly while being humble to understand basic needs.

Society you now own instant gratification beyond the wildest
imagination. Today, with so many time saving devices and no time,
I want it all and I want it now, thank you for being a raging river.
I’ll be a cork, take me downstream, how you want to control!

Today, our world has been turned upside down. Many still don’t know where they are going. Are you fighting it or being a cork? – as Dr. Andrew Barclay at M.S.U. would put it.

Success is measured by our authenticity, transparency and accepting the responsibility – keeping our integrity along the way no matter what! From a business stance, how do we collectively navigate through the aftershocks from the earthquakes that left our world fragile. “That was then…. This is NOW!” is a movement to consider being driven by Agency17. Collectively – can good people start to clear the dust from this turmoil to begin moving forward?

Agency17 and The NOW! project is leading this very movement.

Todd Smith from Agency17 discusses “that was then, this is NOW”.
Source: agency17 (Viddler)

Can an agency foster the collaboration, synergy and harmony working as something bigger and greater than itself?

Wordle.net – “Word Cloud” Generator

Wordle is a tool that generates “word clouds” from provided text. In this case – the URL for this blog generated the word cloud (below) with the text found in this blog.

Freshmenz.Wordpress.com “word cloud\

What is next? A sixth sense!

Technology, Entertainment, Design (TED) When your mission is to spread ideas, there is no limit to what the future holds. This video with Pattie Maes and her student Pranav Mistry at a recent TED Conference demonstrates how humans can progress information with technology. From some of the leading minds at MIT, Maes’ lab is demonstrating a wearable device with a projector that allows intense interaction within our environment.

Pattie Maes: Unveiling game-changing wearable tech
Source: TEDtalksDirector (YouTube)

What will the next 5-10 years look like when you have these very smart people at MIT creating tomorrow’s technology for the cost of today’s PDA?

About Me

I have held the position of Marketing Manager and Director of Social Media with SmartFinds Internet Marketing since October 2007. I am involved with a diverse arrangement of responsibilities related to Research, Strategy, Planning, and Project Management for a variety of clients. I am also the Director of Social Strategies for SmartFinds and have strong web DNA and a passion for developing social footprints for my client’s and their brands.

To help ensure flawless execution for all projects, I works closely with client marketing and advertising teams and am responsible for managing and facilitating the development and implementation of client solutions by working closely with internal teams and partners.

As a 10-year veteran of marketing communications, I have focused on Digital Communications throughout my entire academic and professional career. I certainly feel “at home” with SmartFinds providing digital media services and complete solutions for companies wanting to acquire and retain customers – build relationships, that is. My expertise is in creating compelling digital strategies including content marketing campaigns, online advertising campaigns, social strategies and other emerging digital marketing channels.

After an internship for Budco The Dialogue Company my Junior and Senior year, I began my career at VSI Holdings and from 1999 to 2006; I provided successful support to my teams, serving as a highly qualified professional with varied experiences in I.T., Operations and Program/Process Management. Along with my leadership and ability to work in multiple system applications fluidly, my true passion is providing customers with real solutions that get measurable results. My global perspective and comprehensive experience with a diverse roster of Fortune 500 clients are valuable tools for continued SmartFinds growth and success.

During an entrepreneurial moonlighting gig in 2005: I successfully facilitated the rapid growth of an emerging e-commerce surgical supply company, aggressively winning several major Group Purchasing Organization (GPO) RFP’s under my guidance. After strategically acquiring funding in late 2006 by a Management Group based out of Saginaw, Michigan, I worked with organizations such as the Michigan Economic Development Corporation (MEDC) to help the surgical supply company network in Southeast Michigan to promote breakthrough growth. In early 2007, with the great success in the surgical supply business, I was carried on to other consultation jobs within the healthcare industry prior to coming on board with SmartFinds Marketing.

I hold a B.A. in Communications and a B.S. in Psychology from Michigan State University.